Socials, Photography, Art Direction
Client: StrangeHarvest
Year: 2026
Context
Fragrance branding had retreated into minimalism. Clean lines, neutral palettes, the same restraint repeated across every shelf and feed until the category became indistinguishable from itself.
Opportunity
Strange Harvest goes the other way. For Saltburn - a candle built on hyper-specific seasonal atmosphere, the direction translated the scent profile directly into image. Oversized, tactile, built to make you feel the scent before you read the name.
